Perhaps, it is important to state that the word “consistency” is or should not be peculiar to photography alone. Consistency should be what individuals and organizations strive to acquire regardless of their various areas of specialization. Frequently, the meaning of this term has been misunderstood by most people to be repetitiveness because they believe it entails doing something in a particular way over a long period of time, which might not be liable to change. This interpretation is similar to over-specialization, which mostly occurs when a person does a particular thing over a long period of time. Nevertheless, the consistency that we would be discussing today is the ability to maintain a particular standard in your profession, especially in photography.
In our previous articles, we have discussed the importance of quality images and the need for photographers to adopt this method as a way of ensuring customer satisfaction. Haven’t said this, photographers should realize that the only way to stay relevant and accumulate more jobs is by maintaining the standard of providing quality images. Similarly, this also helps a photographer gets the kind of recommendation that he needs to excel and distinguish his work from other photographers. A good work as it is known speaks for itself. People do not need special ways of being convinced about how good you are if there are good images to serve as evidence.
In the quest to be an outstanding photographer, certain skills are being accumulated and these skills can only be exemplified when there is consistency. A photographer can easily harness the entirety of his skills when he keeps practicing all that he has learnt. Efficiency in this regards also means that a photographer will find it easier to produce a quality image if he has trained himself to produce such images, repeatedly. Succinctly, consistency brings about efficiency.
Consistency in photography also brings about productivity. People often tend to associate themselves with organizations that have records of success. This is good because it is what every photographer strives to achieve in this competitive profession. A photography company with good recommendation from satisfied customers will definitely attract more customers which helps increase the rate of growth and development that such company experiences. Conversely, a photography company with negative recommendation will get little or no clients. However, photographers need to realize that attempts to be consistent do not mean that new ideas should be ignored. Rather, photographers should preserve only relevant old ideas and techniques and adopt new ones.